about us

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Sugarcube Studios is a design agency based in Richmond, Tasman (New Zealand).

Sugarcube Studios provides creative print and interactive solutions, including web design and development. We pride ourselves on great design, exceptional value and never missing a deadline - which has allowed us to flourish for over 17 years on word of mouth alone.

Established in the UK in 2001, partners Danny Sugar & Ana Aceves emigrated to Christchurch in 2010. Shortly following the February earthquake Sugarcube Studios relocated to Richmond where we continue to service clients across New Zealand and all over the world.


Our aims

By working together with our clients we aim to provide fresh, practical solutions to meet even the most demanding brief.

We never forget our role: to help business be more successful.

Our values

  • Approachable
  • Creative flair
  • High production values
  • Craftmanship
  • Practical
  • Insight
  • Understanding of marketing issues and challenges

Our team

Ana Aceves

Ana is responsible for developing all key creative concepts on our design projects. Ana has over 20 years experience as a senior graphic designer and art director in some of the world’s leading communications and interactive agencies. At Grey, she worked on the design of the website for Ribena and Sanofi’s main corporate site. Ana moved to XM London as Art Director creating such prestigious sites as the Foreign & Commonwealth embassies websites and British American Tobacco, which in 2003 won the IR Best Corporate websites for the Analyst Award. Since co-founding Sugarcube Creative Studios in 2004, Ana has created a number of brands for media organisations and businesses.  She is also an artist and illustrator, you can see her personal portfolio here.



Danny Sugar

Danny is responsible for the technical implementation of our design work. Danny has a great deal of experience in disciplines ranging from illustration and design to animation and video. After gaining a degree in Multimedia, he has completed many digital and print projects for a variety of companies such as BAA, American Express and the UK Passport Office. As co-founder of Sugarcube Creative Studios, Danny complements Ana's creative flair and direction with his artistic and broad technical knowledge to successfully complete projects of the highest calibre while meeting the most challenging of deadlines. Danny is also a keen musician and producer, having released two jazz albums as half of 'Sugar & Silk'.

Sugarcube Creative Studios has developed strong strategic relationships with other professionals in the industry to offer the widest range of high quality services. We tailor our team on a per project basis to maintain our competitive rates.